Brocade Home is a design company which was found by Maxwell Ryan, the "apartment therapist," traveling by scooter to his clients' homes to help them make their spaces beautiful, organized and healthy. It is still the main concept of what Brocade Home does. Today it manages a web resource which is devoted to home comfort and design as well as decorating. It all started like a daily blog post, reviewing stores, offering tips, posting photos of Maxwell's design projects and answering readers' questions. As the readership grew, so did Apartment Therapy. Between 2004 and 2008, the site launched sister sites devoted to cooking, family, technology and green decorating. Maxwell hired full-time staff, and an expanding pool of contributors. In early 2012, Apartment Therapy relaunched in order to serve its readers better.
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